Customer stories
The systems behind the numbers.
How GTM teams at Canva and Descript built the revenue infrastructure their teams now own, and what it changed.
How Canva took routable inbound from 11% to 68% by turning Clay into its GTM platform
“Plenty of partners can build an agent. TRA understood our context well enough to build ones our sales team actually uses every day.” Robert Jones, Head of GTM AI, Canva
11% to 68%
of inbound leads routable to a rep
81-100%
coverage on domain, employee count, industry and country
63,000
companies under live signal monitoring
How Descript Built a Product-Led Sales Motion and Scaled Pipeline 3x in 12 Months
“Smart strategy, efficient delivery, and real pipeline results.” Ibrahim Cisse, VP Finance & Ops, Descript
$7.1M
pipeline generated
3x
pipeline growth
5 hrs/week
saved per rep
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Ready to build the system behind your GTM team?
We take on a small number of builds at a time. If you need architecture—not another automation—let’s work through the system together.